In conversation with...Stuart McKensie, Head of Communications at Tennents: Marketing in Scotland's Oldest Business

Activity: Disseminating Research Workshop, Seminar or Course

Activity

Part of the University of Aberdeen, Business School ‘In Conversation with….’ series of online discussions with business leaders.

Description

In October we welcomed Stuart Mackenzie, Head of Communications for Tennent Caledonian Breweries. Stuart discussed 'Marketing in Scotland's Oldest Business' delving into one of the nations biggest brands, Tennent's and highlighting the past, present and future of the brand.
Period6 Oct 2021
Event titleIn conversation with...Stuart McKensie, Head of Communications at Tennents: Marketing in Scotland's Oldest Business
Event typeSeminar