Build an app and they will come? Lessons learnt from trialling the GetThereBus app in rural communities

David Corsar, Caitlin Cottrill, Mark Beecroft, John D Nelson, Konstantinos Papangelis, Peter Edwards, Nagendra Velaga, Somayajulu Sripada

Research output: Contribution to journalArticle

4 Citations (Scopus)
14 Downloads (Pure)

Abstract

Real-time passenger information (RTPI) systems have been identified as having
benefits in terms of passenger willingness to travel by public transport and their satisfaction levels with services provided. The lack of this amenity in rural areas, however, may hamper public transport use, thus reinforcing patterns of over-reliance on personal vehicles. To explore the potential impacts of providing RTPI in rural areas, a smartphone application (GetThereBus) was developed to allow rural bus passengers to share real-time public transport data, and access real-time and timetable information. Through user testing of GetThereBus, this work aimed to address questions related to: the impact of limited availability of rural digital infrastructure on provision of RTPI; the potential for crowdsourced information to supplement published timetable information given digital limitations; and the potential impacts of such a system on the traveller experience.

This paper describes the GetThereBus development and evaluation phases. We found it was possible to design and develop a system that overcame many of the technological limitations experienced in rural areas, and users reported a positive response to the system. However, despite a campaign of user engagement, it proved difficult to recruit and motivate sufficient users to provide the data needed to achieve area-wide coverage.
Original languageEnglish
Pages (from-to)194-201
Number of pages8
JournalIET Intelligent Transport Systems
Volume12
Issue number3
Early online date4 Jan 2018
DOIs
Publication statusPublished - 8 Mar 2018

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