TY - JOUR
T1 - Design challenges in motivating change for sustainable urban mobility
AU - Gabrielli, Silvia
AU - Forbes, Paula
AU - Jylhä, Antti
AU - Wells, Simon
AU - Sirén, Miika
AU - Hemminki, Samuli
AU - Nurmi, Petteri
AU - Maimone, Rosa
AU - Masthoff, Judith
AU - Jacucci, Giulio
N1 - Acknowledgment: This work has been supported by the FP7 IP Project SUPERHUB N. 289067.
PY - 2014/12/1
Y1 - 2014/12/1
N2 - In recent years, the design and deployment of persuasive interventions for inducing sustainable urban mobility behaviors has become a very active research field, leveraging on the pervasive usage of social media and mobile apps by citizens in their daily life. Several challenges in designing and assessing motivational features for effective and long-lasting behavior change in this area have also been identified, such as the focus of most solutions on targeting and prescribing individual (versus collective) mobility choices, as well as a general lack of large-scale evaluations on the impact of these solutions on citizens' life. This paper reports lessons learnt from three parallel and complementary user studies, where motivational features for sustainable urban mobility, including social influence strategies delivered through social media, were prototyped, tested and refined. By reflecting on our results and design experiences so far, we aim to provide better guidance for future development of more effective solutions supporting citizens' adoption of sustainable mobility behaviors in urban settings.
AB - In recent years, the design and deployment of persuasive interventions for inducing sustainable urban mobility behaviors has become a very active research field, leveraging on the pervasive usage of social media and mobile apps by citizens in their daily life. Several challenges in designing and assessing motivational features for effective and long-lasting behavior change in this area have also been identified, such as the focus of most solutions on targeting and prescribing individual (versus collective) mobility choices, as well as a general lack of large-scale evaluations on the impact of these solutions on citizens' life. This paper reports lessons learnt from three parallel and complementary user studies, where motivational features for sustainable urban mobility, including social influence strategies delivered through social media, were prototyped, tested and refined. By reflecting on our results and design experiences so far, we aim to provide better guidance for future development of more effective solutions supporting citizens' adoption of sustainable mobility behaviors in urban settings.
KW - Behavior change
KW - Persuasive sustainability
KW - Social media
KW - Urban mobility interventions
KW - User studies
UR - http://www.scopus.com/inward/record.url?scp=85027952089&partnerID=8YFLogxK
U2 - 10.1016/j.chb.2014.05.026
DO - 10.1016/j.chb.2014.05.026
M3 - Article
AN - SCOPUS:85027952089
VL - 41
SP - 416
EP - 423
JO - Computers in Human Behavior
JF - Computers in Human Behavior
SN - 0747-5632
ER -