First product performance: A mediated moderating model of entrepreneurial resources, founding team startup experience and product positioning strategy

Yuzhen Zhao, Dirk Libaers, Michael Song (Corresponding Author)

Research output: Contribution to journalArticlepeer-review

28 Citations (Scopus)
31 Downloads (Pure)

Fingerprint

Dive into the research topics of 'First product performance: A mediated moderating model of entrepreneurial resources, founding team startup experience and product positioning strategy'. Together they form a unique fingerprint.

Business & Economics