Key supplier relationships and product introduction success: The moderating roles of self-enforcement and interdependence between buyer and supplier

Jie Wu, Zefu Wu^*

^*Corresponding author for this work

Business Management

Research output: Contribution to journal › Article › peer-review

14 Citations (Scopus)

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- Last Name(descending)

Jie Wu
- Business School, Africa-Asia Centre for Sustainability (AACS)
- Business School, Business Management - Chair in Strategy and Entrepreneurship
Person: Academic