Marketing high quality Thai organic products in Europe? An exploratory approach

P Lombardi, M Canavari, R Spadoni, R Wongprawmas, B Slee, D Feliciano, B Riedel, M Papadopoulou, F Marin

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)

1 Citation (Scopus)
Original languageEnglish
Title of host publicationlooking east looking west
Subtitle of host publicationorganic and quality food marketing in Asia and Europe
EditorsR Haas, M Canavari, B Slee, T Chen, B Anurugsa
Place of PublicationWageningen
PublisherWageningen Academic Publishers
Pages127-140
Number of pages14
ISBN (Print)978-90-8686-095-1, 9086860958
Publication statusPublished - Apr 2010

Cite this

Lombardi, P., Canavari, M., Spadoni, R., Wongprawmas, R., Slee, B., Feliciano, D., Riedel, B., Papadopoulou, M., & Marin, F. (2010). Marketing high quality Thai organic products in Europe? An exploratory approach. In R. Haas, M. Canavari, B. Slee, T. Chen, & B. Anurugsa (Eds.), looking east looking west: organic and quality food marketing in Asia and Europe (pp. 127-140). Wageningen Academic Publishers.