Original language | English |
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Title of host publication | The SAGE Handbook of International Marketing |
Publisher | SAGE Publications Inc. |
Pages | 490-503 |
Number of pages | 14 |
ISBN (Electronic) | 9780857021007 |
ISBN (Print) | 9781412934282 |
DOIs | |
Publication status | Published - 1 Jan 2009 |
Small multinational enterprises under globalization
*Corresponding author for this work
Research output: Chapter in Book/Report/Conference proceeding › Chapter