This chapter combines the lens of geopolitics with the concepts of strategic coupling and path dependence to explain the inability of regional and local institutions in Central and Eastern Europe (CEE) to facilitate adequately the expansion of international hotel groups into the CEE region in the early 1990s. It is demonstrated that although it was hoped that international hotel investors and operators would bring upgrading to the CEE hotel industry, the various responses to the expansion observed at the sub-national levels initially hampered, not fostered, the whole process.
|Title of host publication||Tourism and Geopolitics|
|Subtitle of host publication||Issues and Concepts from Central and Eastern Europe|
|Place of Publication||Ayrshire|
|Number of pages||12|
|Publication status||Published - Jan 2017|