Valence and Ownership: Object Desirability Influences Self-Prioritization

Marius Golubickis (Corresponding Author), Nerissa S.P. Ho, Johanna K. Falben, Carlotta L. Schwertel, Alessia Maiuri, Dagmara Dublas, William A. Cunningham, C. Neil Macrae

Research output: Contribution to journalArticle

Abstract

Research has demonstrated that possession exerts a potent influence on stimulus processing, such that objects are categorized more rapidly when owned-by-self than when they belong to other people. Outstanding theoretical questions remain, however, regarding the extent of this self-prioritization effect. In particular, does ownership enhance the processing of objects regardless of their valence or is self-prioritization restricted to only desirable items? To address this issue, here we explored the speed with which participants categorized objects (i.e., desirable & undesirable posters) that ostensibly belonged to the self and a best friend. In addition, to identify the cognitive processes supporting task performance, data were submitted to a hierarchical drift diffusion model (HDDM) analysis. The results revealed a self-prioritization effect (i.e., RTself < RTfriend) for desirable posters that was underpinned by differences in the efficiency of stimulus processing. Specifically, decisional evidence was extracted more rapidly from self-owned posters when they were desirable than undesirable, an effect that was reversed for friend-owned posters. These findings advance understanding of when and how valence influences self-prioritization during decisional processing.
Original languageEnglish
JournalPsychological Research
Early online date1 Aug 2019
DOIs
Publication statusE-pub ahead of print - 1 Aug 2019

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Posters
Ownership
Task Performance and Analysis
Efficiency
Valence
Research
Stimulus

Keywords

  • self-prioritization
  • ownership
  • valence
  • decision-making
  • drift diffusion model

ASJC Scopus subject areas

  • Experimental and Cognitive Psychology
  • Developmental and Educational Psychology
  • Arts and Humanities (miscellaneous)

Cite this

Valence and Ownership : Object Desirability Influences Self-Prioritization. / Golubickis, Marius (Corresponding Author); Ho, Nerissa S.P.; Falben, Johanna K.; Schwertel, Carlotta L.; Maiuri, Alessia; Dublas, Dagmara; Cunningham, William A. ; Macrae, C. Neil.

In: Psychological Research, 01.08.2019.

Research output: Contribution to journalArticle

Golubickis, M, Ho, NSP, Falben, JK, Schwertel, CL, Maiuri, A, Dublas, D, Cunningham, WA & Macrae, CN 2019, 'Valence and Ownership: Object Desirability Influences Self-Prioritization', Psychological Research. https://doi.org/10.1007/s00426-019-01235-w
Golubickis, Marius ; Ho, Nerissa S.P. ; Falben, Johanna K. ; Schwertel, Carlotta L. ; Maiuri, Alessia ; Dublas, Dagmara ; Cunningham, William A. ; Macrae, C. Neil. / Valence and Ownership : Object Desirability Influences Self-Prioritization. In: Psychological Research. 2019.
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