Key factors for implementing postponement: case studies from the Brazilian food industry

Karine A. Ferreira, Rosane L. C. Alcântara, Angela C Marqui

Research output: Contribution to conferencePaper

14 Downloads (Pure)
Original languageEnglish
Publication statusUnpublished - 2011
Event18th Annual EurOMA conference - Cambridge, United Kingdom
Duration: 3 Jul 20116 Jul 2011

Conference

Conference18th Annual EurOMA conference
CountryUnited Kingdom
CityCambridge
Period3/07/116/07/11

Keywords

  • mass customization
  • postponement
  • supply chain management

Cite this

Ferreira, K. A., Alcântara, R. L. C., & Marqui, A. C. (2011). Key factors for implementing postponement: case studies from the Brazilian food industry. Paper presented at 18th Annual EurOMA conference, Cambridge, United Kingdom.