User perspectives on emerging mobility services: Ex post analysis of Kutsuplus pilot

Christoffer Weckström; Miloš N. Mladenovic; Waqar  Ullah; John D Nelson; Moshe Givoni; Sebastian Bussman

doi:10.1016/j.rtbm.2018.06.003

User perspectives on emerging mobility services: Ex post analysis of Kutsuplus pilot

Christoffer Weckström (Corresponding Author), Miloš N. Mladenovic , Waqar Ullah, John D Nelson, Moshe Givoni, Sebastian Bussman

Engineering

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Abstract

Kutsuplus was a novel, flexible micro transit service (FMTS) operating in Helsinki during 2012 to 2015. The service included a range of new technological development, ranging from routing algorithm to marketing and user interface. However, at the end of 2015, the service ceased due to budgetary constraints. In the context of service discontinuation, and the lack of in-depth understanding of user perspectives about urban FMTS, this paper aims to uncover the perspectives of the users of the service, users that discontinued using the service during its
operation, and persons who did not use the service. The methodological approach is based on a questionnaire, with mapping capabilities enabling collection of georeferenced data. Questionnaire results are validated using actual Kutsuplus trip analysis. The results show that Kutsuplus users were a diverse group both when considering socio-economic status and travel behavior. In addition, the results include detailed analysis of stated trip characteristics, including spatial analysis of trip origins and destinations. Furthermore, the results include qualitative analysis of respondents’ opinions and recommendations about positive and lacking FMTS features. The paper ends with a summary of positive Kutsuplus features, followed by the discussion of aspects for future deployment, including end-user and service area analysis,
marketing strategy, and service usability. Finally, the paper provides recommendations for further research on FMTS.

Original language	English
Pages (from-to)	84-97
Number of pages	14
Journal	Research in Transportation Business & Management
Volume	27
DOIs	https://doi.org/10.1016/j.rtbm.2018.06.003
Publication status	Published - Jun 2018

Keywords

Flexible Micro Transport Service
Automated Demand Responsive Transport
Transportation Network Company
Urban Mobility
Paratransit

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

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Accepted Manuscript
© 2018. This manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0/
Accepted author manuscript, 2.07 MBLicence: CC BY-NC-ND

Cite this

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title = "User perspectives on emerging mobility services: Ex post analysis of Kutsuplus pilot",

abstract = "Kutsuplus was a novel, flexible micro transit service (FMTS) operating in Helsinki during 2012 to 2015. The service included a range of new technological development, ranging from routing algorithm to marketing and user interface. However, at the end of 2015, the service ceased due to budgetary constraints. In the context of service discontinuation, and the lack of in-depth understanding of user perspectives about urban FMTS, this paper aims to uncover the perspectives of the users of the service, users that discontinued using the service during itsoperation, and persons who did not use the service. The methodological approach is based on a questionnaire, with mapping capabilities enabling collection of georeferenced data. Questionnaire results are validated using actual Kutsuplus trip analysis. The results show that Kutsuplus users were a diverse group both when considering socio-economic status and travel behavior. In addition, the results include detailed analysis of stated trip characteristics, including spatial analysis of trip origins and destinations. Furthermore, the results include qualitative analysis of respondents{\textquoteright} opinions and recommendations about positive and lacking FMTS features. The paper ends with a summary of positive Kutsuplus features, followed by the discussion of aspects for future deployment, including end-user and service area analysis,marketing strategy, and service usability. Finally, the paper provides recommendations for further research on FMTS. ",

keywords = "Flexible Micro Transport Service, Automated Demand Responsive Transport, Transportation Network Company, Urban Mobility, Paratransit",

author = "Christoffer Weckstr{\"o}m and Mladenovic, {Milo{\v s} N.} and Waqar Ullah and Nelson, {John D} and Moshe Givoni and Sebastian Bussman",

note = "This research has been partially funded by the Academy of Finland project “DecoNet” (No. 295499). In addition, the authors would like to thank Helsinki Region Transport Authority for providing valuable information and support in disseminating the questionnaire. In particular, the authors would acknowledge the help of Kari Rissanen, Heli Rautio, and Eeva Jakobsson. Finally, the authors would like to thank Teemu Sihvola for providing Kutsuplus trip data. ",

year = "2018",

month = jun,

doi = "10.1016/j.rtbm.2018.06.003",

language = "English",

volume = "27",

pages = "84--97",

journal = "Research in Transportation Business & Management",

issn = "2210-5395",

publisher = "Elsevier BV",

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T1 - User perspectives on emerging mobility services

T2 - Ex post analysis of Kutsuplus pilot

AU - Weckström , Christoffer

AU - Mladenovic , Miloš N.

AU - Ullah, Waqar

AU - Nelson, John D

AU - Givoni, Moshe

AU - Bussman, Sebastian

N1 - This research has been partially funded by the Academy of Finland project “DecoNet” (No. 295499). In addition, the authors would like to thank Helsinki Region Transport Authority for providing valuable information and support in disseminating the questionnaire. In particular, the authors would acknowledge the help of Kari Rissanen, Heli Rautio, and Eeva Jakobsson. Finally, the authors would like to thank Teemu Sihvola for providing Kutsuplus trip data.

PY - 2018/6

Y1 - 2018/6

N2 - Kutsuplus was a novel, flexible micro transit service (FMTS) operating in Helsinki during 2012 to 2015. The service included a range of new technological development, ranging from routing algorithm to marketing and user interface. However, at the end of 2015, the service ceased due to budgetary constraints. In the context of service discontinuation, and the lack of in-depth understanding of user perspectives about urban FMTS, this paper aims to uncover the perspectives of the users of the service, users that discontinued using the service during itsoperation, and persons who did not use the service. The methodological approach is based on a questionnaire, with mapping capabilities enabling collection of georeferenced data. Questionnaire results are validated using actual Kutsuplus trip analysis. The results show that Kutsuplus users were a diverse group both when considering socio-economic status and travel behavior. In addition, the results include detailed analysis of stated trip characteristics, including spatial analysis of trip origins and destinations. Furthermore, the results include qualitative analysis of respondents’ opinions and recommendations about positive and lacking FMTS features. The paper ends with a summary of positive Kutsuplus features, followed by the discussion of aspects for future deployment, including end-user and service area analysis,marketing strategy, and service usability. Finally, the paper provides recommendations for further research on FMTS.

AB - Kutsuplus was a novel, flexible micro transit service (FMTS) operating in Helsinki during 2012 to 2015. The service included a range of new technological development, ranging from routing algorithm to marketing and user interface. However, at the end of 2015, the service ceased due to budgetary constraints. In the context of service discontinuation, and the lack of in-depth understanding of user perspectives about urban FMTS, this paper aims to uncover the perspectives of the users of the service, users that discontinued using the service during itsoperation, and persons who did not use the service. The methodological approach is based on a questionnaire, with mapping capabilities enabling collection of georeferenced data. Questionnaire results are validated using actual Kutsuplus trip analysis. The results show that Kutsuplus users were a diverse group both when considering socio-economic status and travel behavior. In addition, the results include detailed analysis of stated trip characteristics, including spatial analysis of trip origins and destinations. Furthermore, the results include qualitative analysis of respondents’ opinions and recommendations about positive and lacking FMTS features. The paper ends with a summary of positive Kutsuplus features, followed by the discussion of aspects for future deployment, including end-user and service area analysis,marketing strategy, and service usability. Finally, the paper provides recommendations for further research on FMTS.

KW - Flexible Micro Transport Service

KW - Automated Demand Responsive Transport

KW - Transportation Network Company

KW - Urban Mobility

KW - Paratransit

U2 - 10.1016/j.rtbm.2018.06.003

DO - 10.1016/j.rtbm.2018.06.003

M3 - Article

VL - 27

SP - 84

EP - 97

JO - Research in Transportation Business & Management

JF - Research in Transportation Business & Management

SN - 2210-5395

ER -

User perspectives on emerging mobility services: Ex post analysis of Kutsuplus pilot

Abstract

Keywords

UN SDGs

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